How to Hook eCommerce Shoppers through UX Design

With 100M+ registered users, 80 million products offered across more than 80 categories, and approximately 8 million shipments made per month, Flipkart—India’s largest eCommerce website—was losing customers and experiencing a high level of app uninstalls. It was clear that the team needed to come up with a new strategy to retain customers, so we set out to redesign the Flipkart app’s user experience.

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Irene PapucComment
Social Network APIs: The Internet’s Portal to the Real World

ocial network APIs have come a long way since Google released the first version of its YouTube API in May 2008 and Facebook released the first version of the Graph API in April 2010. Today, these APIs give you the opportunity to query social network platforms for posts, users, channels, and demographic data. They even let you create your own service or find out more about your user base.

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Irene PapucComment